Brand Concept • Editorial Design • Visual Systems

Johnny’s is a self-initiated editorial project exploring music, culture, and visual expression through a monthly magazine format. Designed as a subscription-based publication, the project brings together album features, concert coverage, and artist-driven storytelling.

From logo and layout design to social media assets and merchandise, I created a unified visual identity that translates across multiple platforms. Johnny’s represents a fully realized brand system rooted in editorial design and creative experimentation.